Tuesday, September 27, 2011

Ad Watch: Nissan's Redonkulous Frontier TV Spot


Most commercials should be taken with a pinch of salt, but sometimes advertisers outdo themselves in silliness. In Nissan's case, the Japanese automaker wanted to convey the message that the Frontier is a "mid-size truck that acts like a full size, giving the driver the feeling they can tackle any obstacle".

And how did Nissan's advertising agency deliver the message? With a Nissan Frontier intervening and saving the day when a passenger airplane's front landing gear jams…

Of course, there's the usual but barely noticeable "Fictionalization. Do not attempt" footnote on the right hand corner. You can watch the ad in the video after the break.

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